Thanks for your comment explaining what’s going on behind the scenes at “Taps.” It’s good to see that steps are being taken to live up to the “Canada’s Beer Magazine” moniker. I realize it’s not something you can do overnight.

In starting off, you go with the most direct route to, at the very least, breaking even — i.e. appealing to the largest beer market. Publishing is a cutthroat business, so I wish you all the best! As Erik mentioned, given our respective proximity to the Northeast and Northwest US, I think it’s easier to have a regional publication than a national one. Not only is everyone in your market closer, we’re all in the same time zone.

Out West, we’re so used to seeing things Ontario being passed off as “Canada” that we’ve become a tad jaded about that. However, our recent connection and Greg Clow’s visit to my blog are positive developments that I hope will only grow.

Cheers,

Rick.

First off, thank you for bringing us Canada’s only beer magazine. I do enjoy reading it and will continue to do so in preparation for ventures East. I appreciate how difficult it must be to cover a country as vast as ours. I get that Ontario is Canada’s biggest everything market (beer included) and, likewise, gets more coverage at the national level. At the same time, we westerners don’t always want to hear about everything Ontario, which is why we prefer Sportsnet to TSN and the CBC and turn to local blogs and Northwest Brewing for our beer news. It’s great that Taps is picking up on this sentiment and expanding their team to cover specific regions. I look forward to reading the BC section of future Taps issues.

And you are very welcome for the link; I think your blog is great!