Bud Light Lime is an abomination

Monday, June 15th, 2009 | Beer

Recently added to the list of things that decrease my faith in humanity, a list that includes America’s Next Top Model, Paris Hilton, Gary Bettman, the US Republican Party, Hummers, and most rap music, is Bud Light Lime.  I mean really, if you want some lime flavor with your watery beverage, why not drink vodka water with a splash of lime?  Why pretend that this is even beer at all?

Bud Light Lime also comes in a clear bottle, perfect for soaking up some summer skunkiness.  What compelling reason would somebody have to drink this beer, other than it is probably really cheap?  I can’t think of any besides marketing.  It really bothers me that a giant corporation can just repackage crap, hire an agency to rattle off a marketing blitz, and have a winner, especially when there are many small time brewers pouring their hearts and souls into superior products.

I understand the need for a cold, light refreshing beer in the hot hot heat of summer, but there are plenty of non crappy ones out there.  If it is a bit of citrus you’re after, why not drop a lemon wedge into a German Hefeweizen or a Belgian Wit?  I should note that the act of adding a lemon or lime wedge to a beer was popularized in North American to mask two things, one being bad tasting beer and the other being our own general beer wussiness.  If you find a wheat beer to flavorful for you, there are many fine local lagers out there too.  I have assembled a list of wonderful, light summer beers that most anyone would enjoy:

Every time I see somebody drinnking a Bud Light Lime I die a little bit on the inside.  When you reach for a cold one this summer, why not grab something from the list above?

Cheers,

Chris

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40 Comments to Bud Light Lime is an abomination

Brian
June 15, 2009

Totally agree with you. The other night I heard my neighbor bragging to my other neighbor that he just got 4 cases of Bud Light Lime. I threw up a little in my mouth. Then washed it down with my homebrew pale ale. Keep up the great work on the blog.

Mike
June 15, 2009

I bought a case in Florida (couldn’t resist it was so cheap), but this splash of 100% natural lime flavour didn’t provide superior drinkability at all and was quickly yielded to an enthusiastic local.

Erik
June 15, 2009

I noticed two tough looking men in full biker gear drinking Bud Light Lime. I then overheard them saying it was good beer.

Chris
June 16, 2009

I’m glad my disdain for Bud Light Lime is shared by you fine folks. Thanks for your support!

Cheers,

Chris

ana
June 16, 2009

i don’t think anyone buying BLL is out there claiming it’s an awesome beer – but it’s a cheap beer, and it sure does go down easy on a hot day.

more importantly, i think you are neglecting the intricacies of the female(mostly) and male athletic/weight-conscious market. despite how they may be false representations of real beer in terms of brewing and flavour, brands like sleeman clear, coors lite, and the aforementioned BLL offer something that somewhat resembles the taste of beer(god-willing), without some of the unfortunate physical side-effects of regular full-flavoured/calorie real beer. filling one’s summer with delicious wits and hefs comes with consequences, especially when you are used to 3 pints+ per sitting.

so go easy on the folks who are trying to assert some life balance.

however…if you’ve already clearly let yourself go… i suppose i can see where you’re coming from.

Chris
June 16, 2009

Thank you for your comments. Sorry, but you will not be able to convince me that Bud Light Lime is not a terrible, terrible drink. Your points about the diet culture of North American particularly irk me. Thanks to the flood of light and diet food items on the market, obesity rates are skyrocketing. We’ve never been fatter or less healthy. I definitely believe in life balance, and for me that means a healthy diet, regular exercise, and the occasional indulgence (beer for me). You’ve cleverly insinuated that I have let myself go, but I am generally pleased with my average weight (a swimsuit model I am not). I also eat and drink whatever I want (no BLL for me) and am not getting any fatter, woohoo! I recommend the books Eat Real Food and French Women Don’t Get Fat if you are at all interested in my philosophy, which is generally “eat when you are hungry and eat good food”.

As an alternative to BLL, water is also very cheap, goes down easy on a hot day, and won’t make you fat. If water doesn’t excite your taste buds, try adding a splash of lime juice (the actual juice of a lime, not lime flavored chemicals). From here you can go a number of routes, you could add some liquor to your beverage for that splash of fun. You could also pour yourself a smaller glass of good beer and a glass of water, then alternate between sips of each. This strategy will probably offer up more beer flavor than drinking a BLL.

Correct me if I’m wrong Ana, but I think you and I have common goals in drinking beer, those being refreshment and good times. One question for you, you state that nobody buying BLL thinks it is awesome beer, but why not drink awesome beer? If the only concerns holding you back are caloric, then I’ll have to play the moderation card, which never hurt nobody as far as I know.

ana
June 16, 2009

i don’t think my dietary comments should irk you, contrary to your interpretation and understanding of diet culture. Not all foods labeled as “light” or “diet” are bad for you or contribute to rising obesity – dairy and beer being two perfect examples. the light/diet foods you may blanket as “diet culture” are in fact foods that reduce the fat and market as such while piling on added sugar and carbohydrates (and neglecting to broadcast to the consumer). Lite beer, NOT being an example of this, can actually offer you up to half the amount of carbs and calories. this removal of carbs and alcohol % from the beer does of course come at a cost – flavour.

as for your moderation comment, i hear you, but i unfortunately do not like moderation, or at least have some general issues following it as a practice. although it may not hurt me it can make me especially cranky and depressed on a hot summer saturday patio night. so perhaps i’ll add my own spin to your advice, alternating ordering 1 awesome summer beer(Bavik Ezel Wit & Celis White are two of my recommendations) for every BLL, which you still can’t convince me is a terrible beer. and i never thought you were fat, just big-boned.

Chris
June 16, 2009

Shoot, I must be fat then, because I’m definitely not big boned. Anyway, one of my problems with diet culture is the caring about fat or carb content at all. I believe you can eat full fat, carb loaded, real food and still be a healthy person and I point to the books I previously mentioned as backup. It is mostly the heavily processed food (not real food) that contains trans fats and added sugar anyway. I also hate the prevalent mentality that you can eat or drink twice as much of a light product because it is light, missing the point completely. I hear you on the moderation though, it can definitely be a challenge.

In any case, I will concede that I am no nutrition expert and that there are no absolute truths to anything. I can only stick to my opinions and my ways, which I will do until they stop working for me.

Cheers,

Chris

ana
June 16, 2009

i feel that knowing exactly what is in food (ingredients and nutritional content alike) is an important part of understanding and maximizing your body’s full potential. i also agree that you can eat full fat/full carb food, my point was merely that on a day when you might already be well on your way to a normal nutritional/caloric intake, moderating additional carbs/calories can really help to maintain and offset a potentially unhealthy balance. and i beg to differ: 2 beers for the calorie count of one is EXACTLY the BLL point. we’ll have to agree to disagree – keep up the good work on the beer reco’s though, and be sure to tell me what page of the fat french women book includes the beer float recipe ;)

Chris
June 16, 2009

I agree to disagree with you. I will have my one fine beer over two bud light limes, which I will gladly pass on to you. I think the French Women Don’t Get Fat book would support the beer float, although probably not a very big one. The recipe itself is simple, drop ice cream in stout, done. And Erik has still been looking trim, even though he’s been enjoying a few. You should see him in a speedo.

RobertSeattle
June 17, 2009

Heat + Humidity = Bug Light Lime tastes better.

If it is below 80F degrees, it sucks.

Chris
June 17, 2009

Better than what though? Better than it’s usually sucky self?

Conrad
July 5, 2009

I like BLL. I kind of got sick of the terrible after taste that beer gives me. The only beer I really liked, Kokhanee is not sold in Nova Scotia anymore…That sucks. I like citrus drinks like vodka and OJ so BLL really appeals to me and I am no yuppee being a 46 yr old male. It is certainly not cheap in Nova Scotia though at $23.99 for 12 cans!!!

I hope it is around for a while.

Cheers,
Conrad

Chris
July 5, 2009

Cheers Conrad, to each their own. If you like Bud Light Lime and don’t enjoy the aftertaste of mainstream lagers, I suggest Garrison’s pale or wheat ales. I think you might even prefer those to BLL. Try dropping a lemon into their wheat ale.

[...] heard of it, much less tasted it.  It is a tasty pilsner though, a beer I would recommend to you Bud Light Lime drinkers out there, and it is a shame it is not more widely available out [...]

Hallz
July 21, 2009

I don’t know why all you people feel it necessary to shout to the world how BLL is a waste of money and not a good beer. All of my faves come from local breweries here in ontario in which I like supporting. However. 30 degrees, sun blazing, I can easily slam down a case of BLL with pleasure. No marketing crap involved, no thought involved whatsoever. I like good beer and without thinking twice 24 of those refreshing beers are history.

have a good summer

Chris
July 22, 2009

All you people? It is just me expressing my opinion on my own blog, where anyone can choose to read or not to read my opinions. If you enjoy Bud Light Lime, then you should drink it. I don’t enjoy it and I suggested a few local alternatives that I think are better. I also think lime flavor should come from real limes, cut up and dropped into a freshly brewed beer.

Rick
July 29, 2009

I’m a gluten for punishment so I had to try it…..not a fan. What the hell is “100% natural lime FLAVOUR anyways? Does it contain any REAL lime juice concentrated or otherwise? Great blog, how can you pass up a site called lovegoodbeer.com!

Chris
July 29, 2009

Haha, yeah, you have to try the real lime flavor. Is it so hard to cut up a lime and drop it in your beer? Glad you like the site and I hope we can keep you reading.

Cheers,

Chris

[...] I had a Bud Light Lime this weekend and I thoroughly did not enjoy it.  It tasted nothing like beer, but like malty [...]

[...] Lager is better than their Russell’s Lemon Ale, which I have previously tried and, similar to Bud Light Lime, found it to taste like bad Sprite.  I thought I might enjoy the taste of “real lime [...]

little me
August 14, 2009

i like it. i can only drink one or two, then the taste of mr clean gets to me, however, i am a 30 yr old female who has dropped bmi from 22% to 18% by limiting myself to a couple beer at a time. the taste is not bad, just overwhelming, so after a couple i have had my fill. if i were to drink another light beer that just tasted like beer, i’d be having way too many. i do indulge once in awhile with any drink i want, however, it is the summer, and bud light lime is readily avaliable when i am tempted by others drinking a cold beer on a hot day. i like it for a purpose.

Chris
August 14, 2009

Fair enough, but I’d take one full calorie, full flavor regular beer over two or more BLLs any day.

[...] half of what I paid in Canada last week.  Interestingly, this delicious craft beer was just above BLL and selling for the same price, which would you choose? Deschutes Black Butte Porter and BLL for [...]

little me
August 30, 2009

me too, but sadly i know myself, and i’d be inviting the extra fat back. i just love beer too much and my will power, although strong, is not enough… i do agree that it isn’t that good, but i also think it isn’t that bad until u have had two or three.

Chris
August 30, 2009

I’ve tried it a few times and I find it to be that bad. Yes, most beers do taste better once you’ve had a bunch, but that might have more to do with being drunk.

[...] would want to drink Bud Light Lime when they could have any one of the wonderful beers that I listed in my previous post that garnered so much [...]

Rick Green
October 16, 2009

Aside from water, malt, yeast, and hops, this is what you find in industrial beer: http://bit.ly/45F4JX. That’s why it isn’t good. You don’t need anything more than the aforementioned four ingredients to make a great beer. There is nothing about them that is unhealthy. Of the alternatives that Chris offered above, all fall into this category and there is at least one a light lager drinker will enjoy.

I also find the remarks about nutritionism here problematic. North America is the most food-obsessed culture on the planet, yet suffers from the highest rates of chronic disease. The Western diet of processed foods, combined with a lack of exercise is the problem, not the whole foods of traditional diets. Slow Food and Real Ale in moderation, along with regular exercise, are part of the foundation of a healthy lifestyle.

Darren
October 16, 2009

Thank you Chris for putting down my thoughts so eloquently with respect to the many superior choices when looking to drink something as general as the word beer. Recently , I have slightly softened my arrogant bastard approach to the subject having now had a sip of the offending BLL itself. For now , I am convinced that anyone having tried it must logically come to the conclusion that it is not actually beer. To accurately describe BLL one must call it a lime beverage with a hint of beer flavour. I will agree that those who enjoy it should be allowed to buy it. Just don’t kid yourselves by calling it beer.

My personal philosophy is that life is too short for cheap beer. Not to mention quazi-beer flavoured beverages.

Chris
October 19, 2009

Thanks guys, I’m glad you too share my opinions and concerns. They way we deal with food and dieting in North America is basakwards.

[...] Bud Light Lime is an abomination [...]

Cindy
December 21, 2009

Hey there, I like BLL because it doesn’t taste like beer. lol

Chris
December 21, 2009

It doesn’t taste like beer in a bad way. If you aren’t a beer drinker, I promise I can find you a beer that you would like that isn’t an abomination.

[...] Dead Frog Pepper Lime Lager.  Dead Frog is from small town Langley, where I grew up, and so I’ve long been fond of them.  My pride has been replaced with disappointment with Dead Frog’s launch of their bandwagon Pepper Lime Lager.  I haven’t tasted it yet, but I can’t imagine it’s any good, although BC Beer gives it a decent review.  It is my opinion that lime and beer should only be involved when dropping a fresh wedge of lime into a bad beer like Corona.  All other marriages are abominations. [...]

Ryan
June 5, 2010

people can drink whatever fucking beer they want. If it tastes good to someone it tastes good. Period. Its not always about where its brewed or with what. I enjoy it sometimes on the beach, however I love traditional lagers and pale ales.
Ryan

Chris
June 6, 2010

Sorry, I made a new law that says BLL outlawed. Nobody can drink it anymore and anyone that does is breaking my new law.

Michael Williams
July 15, 2010

Can anyone give more list of diet foods?-’;

XA
August 4, 2010

Bullshit… plain beer is the best one. Corona is the king B-) cheers !!!

Chris
August 4, 2010

To each their own, if bland is your thing…

Mohammed Hughes
August 31, 2010

diet foods are not very tasty but you will need them to have a great body**~

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