Speak of the devil, shortly after I write a post criticizing beer awards, the BC Beer Awards are announced. I swear I didn’t know this was going to happen. Notably, in previous years this event was done in conjunction with Vancouver Craft Beer Week. Interesting that the 3rd beer awards didn’t line up with the 3rd VCBW, do I smell a rift?
I really like a few things I see in the press release below. First, they clearly state that they’ll only have twelve categories, that these will be inclusive of all BC beers, and that judging will be based on taste. Second, this event will be going on at the same time as CAMRA’s Harvest Cask Festival.
I’m not super keen on the idea of celebrity judges. What if they like lime flavoured beers? I hope these celebrity judges are carefully vetted. Do marginally talented beer bloggers count as celebrities? If so, I’m hereby volunteering to judge.
Press release below.
THE BRITISH COLUMBIA BEER AWARDS RETURN TO VANCOUVER ON OCTOBER 13TH!
3rd Annual Event Showcases the Very Best of Local Beer and Brewers
Vancouver, BC – June 27, 2012 - We’re back!!
Eagerly anticipated by BC beer fans and brewers alike, the 3rd Annual British Columbia Beer Awards, sponsored by The Brewery Creek Liquor Store and in partnership with CAMRA BC, is set to return to our city to help launchBC Craft Beer Month on Saturday, October 13th, 2012.
One of the most focused beer events in Western Canada, the BC Beer Awards showcases and celebrates the very best of locally-made beer. Open to the public, this one-day-only event will be held this year at Chapel Arts(304 Dunlevy, Vancouver) and will include not only the awards ceremony itself, but also CAMRA’s Harvest Cask Festival, with food provided by some of Vancouver’s acclaimed and beer-friendly restaurants.
Last year’s award ceremony included over 400 unique entries from over 35 BC breweries and brewpubs, with winners selected in 12 distinct categories. Judges included certified Beer Judges, Cicerones, Sommeliers, Journalists, as well as noted beer and food lovers.
Highlights from the forthcoming 2012 event will include:
* A one-day-0nly afternoon event that includes both the 2012 BC Beer Awards presentation ceremony, as well as the hotly-anticipated CAMRA’s Harvest Cask Festival consumer tasting.
* Certified Judges paired alongside celebrity panellists in order to increase festival attendance and exposure.
* Participation of acclaimed Vancouver restaurants.
The primary goal of the BC Beer Awards is to reward excellent beers even if not brewed exactly to strict style guidelines. Secondary is ensuring that every beer brewed in BC can be entered regardless of whether it fits in a style or not. A preliminary list of categories will be issued shortly, with reference to the various BJCP (Beer Judge Certification Program) categories they include.
Tickets for the 2012 BC Beer Awards, including the awards ceremony and Cask Festival are set to go on sale on September 1st. Please visit www.BCBeerAwards.com for the latest updates.