swans old towne lager
Bud Light Lime is an abomination
Monday, June 15th, 2009 | Beer | 40 Comments
Recently added to the list of things that decrease my faith in humanity, a list that includes America’s Next Top Model, Paris Hilton, Gary Bettman, the US Republican Party, Hummers, and most rap music, is Bud Light Lime. I mean really, if you want some lime flavor with your watery beverage, why not drink vodka water with a splash of lime? Why pretend that this is even beer at all?
Bud Light Lime also comes in a clear bottle, perfect for soaking up some summer skunkiness. What compelling reason would somebody have to drink this beer, other than it is probably really cheap? I can’t think of any besides marketing. It really bothers me that a giant corporation can just repackage crap, hire an agency to rattle off a marketing blitz, and have a winner, especially when there are many small time brewers pouring their hearts and souls into superior products.
I understand the need for a cold, light refreshing beer in the hot hot heat of summer, but there are plenty of non crappy ones out there. If it is a bit of citrus you’re after, why not drop a lemon wedge into a German Hefeweizen or a Belgian Wit? I should note that the act of adding a lemon or lime wedge to a beer was popularized in North American to mask two things, one being bad tasting beer and the other being our own general beer wussiness. If you find a wheat beer to flavorful for you, there are many fine local lagers out there too. I have assembled a list of wonderful, light summer beers that most anyone would enjoy:
- Mt. Begbie High Country Kolsch
- Swans Old Towne Lager
- Old Yale Pale Ale
- Red Canoe Lager
- Central City Springboard Lager
- Howe Sound Garibaldi Honey Pale Ale
- Mission Springs Brewery Bombshell Blonde Ale
- Phillips Phoenix Gold Lager
- Granville Island Belgian Wit
- Driftwood Farmhand Ale
- Tin Whistle Peach Cream Ale
Every time I see somebody drinnking a Bud Light Lime I die a little bit on the inside. When you reach for a cold one this summer, why not grab something from the list above?
Cheers,
Chris